Direct Discount 60 Great Hampton Street, Hockley, Birmingham B18 6EL

"Excellent, I bought a fridge from them and a washing machine previously, good prices, fast home delivery and they also pick up the old appliance for a small fee 5 stars:)"

"These guys are absolutely brilliant! I have been looking for a swan pink fridge freezer for a while!. I noticed a post on Facebook! They were quick to reply! Gave me photos of the product before hand!. We live an hour away so optd for a courier. Which they sorted with the added cost!. I'm so happy with my purchase and for the continued excellence of customer support I had along the way!.."

"Direct Discount is Best place for GRADED appliances. I bought Samsung American Style Fridge Freezer for only £600. RRP was 869.99. Just because of couple of marks they sold new for £600. I am very Happy with the purchase. Staff are very Friendly. They Loads of New Fridge/Freezer comes with 12 months Manufacturer Guarantee. They selling as GRADE due to marks which is worth paying for it I highly recommend them. Please visit them if you after good deal."

"Despite the fact I haven't brought anything from Direct Discount, the prices of electrical products here are pretty competitive compared to other higher retailer stores. If you are looking to buy a television, washing machine or a cooker at a cheaper price, you may want to give this place a shot. From microwaves to washing machines to televisions, these are some of the items you can purchase. I have been here a couple of times and this store has been busy. But I'm not entirely convinced my parents would come here. You will still find your big brands here such as: Sony, Samsung, LG etc. If you do travel by car to come to this store, you will need to find parking in the side streets which can be difficult. But I guess the one consolation is the fact this shop is not on Soho Road where parking is a real nightmare. Staff will help you and they are really friendly. They have excellent customer service skills and the store itself is open to both the public and trade. Worth a visit in my opinion if you are looking for electrical items at cheap prices."

"Only giving one star as it's not possible to give any less. I bought a washer dryer on 30/11/14, and collected it on Monday 01/12. I ran a few washes through it and all was fine, however when I tried to run a drying cycle it didn't work. In fact, the drying cycle turned clothes that were just damp after a 1200 spin into clothes that were absolutely sopping wet and boiling hot. I called the shop and was informed that as I had not opted for their £10 delivery service, they would send out a repair man, probably on Saturday, and I would have to pay the call out fee. I pointed out that under the Sale of Goods act they should be covering ALL costs, however they disagreed with the law. After much to-ing and fro-ing, they eventually said they would come and collect and repair the item in store. I agreed, on the proviso it would be ready to collect before the end of the day. I was told it would be, and that they would collect in 20 minutes. This was at 1pm. By almost 3pm nobody had shown up, and so I had to get my husband to leave work and go and pick our son up whilst I waited for the delivery team, who finally arrived at 3:15pm. I was initially told repair would be attempted in my home first in case it was an easy fix, however they wheeled the machine straight out and onto their van, before informing me it was going to Wales! I called the store who said it was a misunderstanding and that their electrician would be there to fix the item once it arrived. I got a call a short while later informing me that the item would now not be repaired that day. I instead decided to ask for a refund as I was rejecting the items under the sale of goods act as they were not fit for purpose. The store then decided to inform me that they would only pay me by cheque, and that they would be making deductions from my refund for collecting the item. I made them aware that under the Sale of Goods act the onus was on them to cover all costs involved in transporting the item back to them however, yet again, their lack of knowledge of consumer rights kicked in and they refused to budge. I also informed them that they should be refunding me via my bank card, which was the original method of payment, however due to their lack of organisational skills, their supervisor card that they required to refund to my card was broken. I was reluctant to take a cheque due to the financial state of the company (last years accounts show a net worth of -£20,000, and the measly cash at bank sum of £984) however they point blank refused to refund by card or cash. I went into store to sort out the refund whereupon, yet again, they tried to offer me a lower amount than I had paid for the machine. I said I would sit in store and wait until they were prepared to fulfil their legal obligations. I was informed I could not sit on the beaten up, not for sale seat I had sat on on the day of ordering as it was "display only". At this point I would like to point out that I am heavily pregnant, and so I ended up sat on the floor. The store eventually decided to call the police (apparently they had to do the same thing for the same reasons the week before, which shows just how often they try to rip people off and deny them their rights). The police arrived and eventually, just over an hour after I arrived, I left with a combination of cash and cheque for the full value of the refund. Just waiting to see if their cheque clears or bounces... I will be pursuing my consequential losses through the courts. Avoid this company."